Why your business should go Social

Word of mouth marketing is as old as business itself. Consumers have always relied on conversations over the back fence and around the water cooler when making a decision about the products and services they need, social media is about that conversation, it may change the fence but the idea remains. Social media marketing gets your name in the minds of your friends and your friend's friends, easier and for less cost than traditional means.

Social Media marketing is about using the tools provided by social sites to build a repuation and create a buzz for you and your business, it is about establishing yourself as an expert so people will reccomend you in conversations over backyard fences and in online interactions.

Same Old Word-of-Mouth Marketing

Social Media has changed the way people connect, discover, and share information. Here’s what you need to know: 
  • Social media is the technology that connects people—whether it’s to share content or just to chat.
  • Social networks, like Facebook, Twitter, LinkedIn, Instagram and Pinterest are the places where social interactions happen (discovering & sharing).
  • Social media marketing is the way to use that technology to build relationships, drive repeat business. and attract new customers through friends sharing with friends.
  • Sound familiar? That’s because social media marketing is really just word-of-mouth powered by technology.

Still not convinced? Here are some quick pointers: 

  • Consider this: 35% of the world’s population is online and the internet as a marketing channel reaches the largest number of people from varied demographics 
  • The channel requires a low technical investment, has a great ROI and a low learning curve 
  • It is a fairly simple way to increase your website traffic and search engine ranking 
  • Lead generation and, thereby, sales can be improved 
  • Connecting with media becomes easier 
  • Promoting events becomes quicker and more effective 
  • 58% of small business owners reported a decrease in marketing costs after they migrated to social media

create filter in controller symfony2

Sometimes you need to make changes to the Response object, after it is returned by your controller, but before it is rendered as output to the client (e.g. the browser). You may want to set some extra response headers, or "completely mess up the content" of the response. You can accomplish this by creating an event listener that listens to the kernel.response event. I give you a sample event listener which changes the Content-Type header in case the requested format is json and the browser’s accepted response format contains "text/html" in that case, at least in my experience, the browser doesn’t render the JSON string as plain text when the status code is 4xx or 5xx. So in these situations, the event listener changes the “Content-Type” to “text/plain”, to be sure you always get decent output in the browser.

Put the event listener in, for example /src/Acme/DemoBundle/EventListener/ResponseListener.php:

namespace Acme\DemoBundle\EventListener;
use Symfony\Component\HttpKernel\Event\FilterResponseEvent;
class ResponseListener
    public function onKernelResponse(FilterResponseEvent $event)
        $request = $event->getRequest();
        // only do something when the requested format is "json"
        if ($request->getRequestFormat() != 'json') {
        // only do something when the client accepts "text/html" as response format
        if (false === strpos($request->headers->get('Accept'), 'text/html')) {
        // set the "Content-Type" header of the response
        $event->getResponse()->headers->set('Content-Type', 'text/plain');

Now define the ResponseListener as a service in /src/Acme/DemoBundle/Resources/services.xml:

<?xml version="1.0" ?>
<container xmlns="http://symfony.com/schema/dic/services"
    xsi:schemaLocation="http://symfony.com/schema/dic/services http://symfony.com/schema/dic/services/services-1.0.xsd">
        <service id="acme.filter_response_listener" class="Acme\DemoBundle\EventListener\ResponseListener">
            <tag name="kernel.event_listener" event="kernel.response" method="onKernelResponse" />

Notice the “tag” tag, by which the kernel recognizes this service as an event listener. The event attribute tells the kernel which event this listener listens to. The “method” attribute tells which method should be called when the kernel.response event occurs.

In case you don’t want any other events to tamper with the Response, add a call to $event->stopPropagation().

remove non ASCII characters from a String

Hi guys

I had a problem with removing non-utf8 characters from string, which are not displaying properly. Characters are like this 0x97 0x61 0x6C 0x6F (hex representation).

I am getting some encoded value from url. Let assume it's encoded email and value is ankitchauhan22@gmail.com
When I tried to find out the length of this string as
$email = somefunction($encodedStringFromUrl);
$length = strlen($email);
print $length;
I was shocked. It's printing 37 instead of 24. Than I printed each index of this string on the string but after 24 character, nothing printed.

I used trim() to remove whitespace but didn't work.

Then I tried something which worked for me.

This is a little snippet that will remove any non-ASCII characters from a string.
$string = "ankitchauhan22@gmail.com äó";
$string = preg_replace('/[^(\x20-\x7F)]*/','', $string);
Now It's printing 24.

jQuery & JavaScript PDF Viewer plugin

Hi guys

In this Post I'm providing best jQuery PDF viewer plugin & tutorial with examples. Due to popularity of online document viewer like Google Docs some javascript developers develop a good and useful plugins to view pdf file on online pdf viewer.Here is some good list of online pdf viewers.

  1. JavaScript PDF Reader : pdf.js
    It's an HTML5 experiment that explores building a faithful and efficient PDF renderer without native code assistance.
    Read More Demo
  2. jQuery Media Plugin
    The jQuery Media Plugin supports unobtrusive conversion of standard markup into rich media content. It can be used to embed virtually any media type, including Flash, Quicktime, Windows Media Player, Real Player, MP3, Silverlight, PDF and more, into a web page and is compatible with all web hosting services The plugin converts an element which holds the object, embed iframe tags neccessary to render the media content.
    jQuery Media Plugin
  3. PDFObject : Embeds PDF files into HTML documents
    A JavaScript library for dynamically embedding PDFs in HTML documents. Modeled after SWFObject.
    Embeds PDF files into HTML documents
  4. Google Docs Viewer plugin for jQuery
    The Google Docs Viewer is an embeddable browser-based viewer that requires only a URL to a file available online. This neatly bypasses the need for users to have compatible software on their machines for those file types and displays the document right in the browser.
    Google Docs Viewer plugin for jQuery
  5. ZOHO Viewer plugin for jQuery
    The ZOHO Viewer is an embeddable browser-based viewer that requires only a URL to a file available online. This, just like Google Docs Viewer, bypasses the need for users to have compatible software on their machines for those file types and displays the document right in the browser. Automatically embeds the ZOHO viewer for viewing the doc, docx, xls, xlsx, ppt, pptx, pps, odt, ods, odp, sxw, sxc, sxi, wpd, pdf, rtf, txt, html, csv, tsv files it supports linked to by anchor tags.
    ZOHO Viewer plugin for jQuery
  6. jsPDF : Generate PDF files using pure client-side JavaScript
    It is an open-source library written by our lead developer, James, for generating PDF documents using nothing but JavaScript. You can use it in a Firefox extension, in Server Side JavaScript and with Data URIs in some browsers.
    jsPDF : Generate PDF files using pure client-side JavaScript
  7. jQuery Document Viewer
    Document Viewer is a jQuery plugin that allows you to view several file formats directly in a web page.
    jQuery Document Viewer
    Read More Demo

css3 tips and tricks collection

You can never have too much of a good thing–and two good things we rely on in our work are tips and tricks. Nuggets of information, presented clearly and succinctly, help us build solutions and learn best practices.

CSS level 3 has been under development since December 15, 2005. CSS3 is modularized and consists of several separate recommendations. CSS3 is one of the more exciting and versatile developments for the web in some time. In this article I am going to create a huge list of CSS3 Tips, Tricks and Tutorials for Web Developers.

Useful Link : Be updated with these
  1. Featured Table Design With CSS3
  2. Basic CSS3 Techniques That You Should Know
  3. CSS3 Animated Bubble Buttons
  4. How To Create CSS3 Christmas Tree Ornaments
  5. Quick Tip : New HTML5 Form Features
  6. The State Of CSS3 In Email Templates
  7. CSS3 Transition Tutorial – Menü mit Slide-Effekt im Apple-Style
  8. Semantic CSS3 Lightboxes
  9. Creating A Realistic Looking Button With CSS3
  10. CSS3 Gradient Buttons
  11. Pure CSS3 Speech Bubbles
  12. Shadows And CSS3
  13. Dynamic PNG Shadow Position And Opacity
  14. Take Your Design To The Next Level With CSS3
  15. CSS3 Font-Face Or How To Use A Custom Font For Your Website
  16. CSS3 Fundaments – CSS3 Transitions
  17. Design A Prettier Web Form With CSS3
  18. Create A Sticky Note In 5 Easy Steps With CSS3 And HTML5
  19. Quick Tip : The Multi Column CSS3 Module
  20. Exciting Functions And Features
  21. Quick Tip : Understanding CSS3 Gradients
  22. How To Create Inset Typography With CSS3
  23. Build Awesome Practical CSS3 Buttons
  24. The State Of CSS3
  25. CSS3 Gradients : Quick Tutorial
  26. Easy And Fast CSS3 Techniques For Faux Image Cropping
  27. Understanding The Basics Of CSS3
  28. CSS3 Solutions for Internet Explorer
  29. How To Use CSS3 Orientation Media Queries
  30. CSS3 Transitions – Are We There Yet?
  31. Create A Color Changing Website Using CSS3
  32. Photoshop Effect vs CSS3 Properties
  33. 10 Awesome CSS3 Techniques To Improve Your Design
  34. Cross- Browser Rounded Buttons With CSS3 And jQuery
  35. Stylize Input Element Using CSS3
  36. Contextual Slideout Tips With CSS3 And jQuery
  37. Push Your Web Design Into The Future With CSS3
  38. A Look At Some Of The New Selectors Introduced In CSS3
  39. CSS3 Cheat Sheet (Pdf)
  40. Super Awesome Buttons With CSS3 And RGBA
  41. CSS3 Border Radius Property
  42. Overview Of CSS3 Structural Pseudo- Classes
  43. Sweet Ajax Tabs With jQuery And CSS3
  44. 3D Ribbons Only Using CSS3
  45. Text Rotations With CSS3
  46. Old School Clock With CSS3 And jQuery
  47. Editable CSS3 Image Gallery
  48. Drop Down Menu Tutorial
  49. Multiple Columns
  50. Multiple Backgrounds
  51. Create The Accordion Effect With CSS3
  52. CSS3 Opacity
  53. Create A Polaroid Photo Viewer With CSS3 And jQuery
  54. Sweet Tabbed Navigation Bar Using CSS3
  55. Rounded Corner Boxes
  56. A Crash Course In Advanced CSS3 Effects
  57. Halftone Navigation Menu With CSS3 And jQuery
  58. Awesome Overlays In CSS3
  59. Fancy Web Form With Field Hints Using Only CSS3
  60. CSS3 Gradients : No Image Aqua Button
  61. Box Shadows
  62. How To Use CSS3 Orientation Media Queries
  63. A Handful Of CSS3 Trends And How To Use Them
  64. The CSS3 Flexible Box Model
  65. Selectors Introduced In CSS3
  66. Create A Beautiful Looking Custom Dialog Box With jQuery And CSS3
  67. Get The Best Out Of CSS3
  68. Fundamental Problems With CSS3
  69. Pretty CSS3 Buttons
  70. Going Nuts With CSS3 Transitions

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